Google’s New Update Strikes Website Traffic Considerably
On May 13, 2015 Google released a most important update to their search algorithm. Google hasn’t officially commented on this update.
Here we are not discussing about Google’s Panda, Penguin or Hummingbird update. This was what is been named the Phantom update, and it clearly hit lots of sites hard on May 13, 2015.
Websites such as WikiHow, Answers.com and eHow are other websites that have noticed considerable drops in visitors over the last few weeks.
Phantom smack websites with content problems. That includes websites with affiliate content, thin content, low-quality content, and shabby content. Furthermore, many of the websites smack by Phantom had linking problems.
Overboard links going to a solitary destination or from a solo source, too much cross linking between 2 websites, things like that.
Google’s algorithms, which consider above two-hundred signals that aid the search engine anticipate what a user wishes, have been the source of much concern in recent years.
Since Google controls 2/3 of the United States search market, its updates with names such as Panda & Penguin have led several Web-based businesses to see dipping traffic suddenly, siphoning away important ad dollars.
However, you should be good with the content in your site regardless of whether there is an update or not.